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OK Cupid : ウィキペディア英語版
OkCupid

OkCupid is an American-based international operating free online dating, friendship, and social networking website that features member-created quizzes and multiple-choice questions. The site supports multiple modes of communication, including instant messages and emails. OkCupid was listed in ''Time'' magazine's 2007 Top 10 dating websites. The website was acquired by IAC's Match.com division in 2011. Facebook sponsors this site with ads creating trial accounts for possible users based on their likes and interests.
==History==
OkCupid was owned by Humor Rainbow, Inc. OkCupid’s founders (Chris Coyne, Christian Rudder, Sam Yagan, and Max Krohn) were students at Harvard University when they gained recognition for their creation of TheSpark and, later, SparkNotes. Among other things, TheSpark.com featured a number of humorous self-quizzes and personality tests, including the four-variable Myers-Briggs style Match Test. SparkMatch debuted as a beta experiment of allowing registered users who had taken the Match Test to search for and contact each other based on their Match Test types. The popularity of SparkMatch took off and it was launched as its own site, later renamed OkCupid. The current OkCupid Dating Persona Test is still largely identical, in question and text blurb content and order, to the original Match Test. In 2001, they sold SparkNotes to Barnes & Noble, and began work on OkCupid.
In 2007, OkCupid launched Crazy Blind Date.
In 2008, OkCupid spun off its test-design portion under the name Hello Quizzy (HQ),〔 while keeping it inextricably linked to OkCupid and reserving existent OkCupid users' names on HQ.
Since August 2009, an "A-list" account option is available to users of OkCupid and provides additional services for a monthly fee.
In February 2011, OkCupid was acquired by IAC/InterActiveCorp, operators of Match.com, for US$50 million. Editorial posts from 2010 by an OkCupid founder—Match.com and pay-dating were criticized for exploiting users and being "fundamentally broken"—were removed from the OkCupid blog at the time of the acquisition. In a press response, OkCupid's CEO explained that the removal was voluntary.
In November 2012, OkCupid launched the social discovery service Tallygram, but retired the service, in April 2013.
On March 31, 2014 any user accessing OKCupid from Firefox was presented with a message asking users to boycott the internet browser due to new CEO Brendan Eich's support of Proposition 8. Users were asked instead to consider other browsers; on April 2, 2014, the dating site revoked the Firefox ban.〔(【引用サイトリンク】url=http://www.cnet.com/news/okcupid-pulls-firefox-blocker/ )
Rudder updated the "OkTrends" blog, which consists of "original research and insights from OkCupid," for the first time in three years in July 2014. Entitled "We Experiment On Human Beings!," the post discusses three experiments run by the website without the knowledge of users. Rudder prefaces the experiment results by stating: "... if you use the Internet, you’re the subject of hundreds of experiments at any given time, on every site. That’s how websites work."

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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